Using Web Analytics Data to Target your Audience with Marketing Emails

Note: This article involves creating rollup fields. Rollup fields were introduced in CRM 2015. If you require any assistance with setting these up, please contact your CRM administrator or partner. [...]

Streamlining Student Recruitment with ClickDimensions

Sixty percent of high school seniors are more likely to consider higher education institutions that use digital communications, according to a Ruffalo Noel Levitz survey. For higher education institutions, that [...]

Target Lead Score: Improving your Sales and Marketing Alignment with ClickDimensions

Despite the best intentions and the best interests of a business, the relationship between sales and marketing can sometimes struggle to be effective and productive. Sales is generally dependent on [...]

2017-07-28T11:50:47+00:00 By |Lead Scoring|0 Comments

Video Infographic: What Executives Expect from Marketing Automation

Marketing automation isn't just for marketing anymore. Organizations today rely on the technology to make their marketing, sales and customer experience initiatives more effective and efficient. But what is [...]

How to Use Forms and Dynamic Marketing Lists for Subscription Management

The ClickDimensions help site offers two ways to update marketing lists when subscription preferences are submitted: with an action or with a workflow. But if you exclusively use dynamic marketing [...]