Nearly half of all law firms are planning to invest in client events over the next year, according to LexisNexis. Whether in-person or online, events offer organizations a powerful way [...]
If you are in marketing, you probably have heard a lot about personalization in email marketing. Personalization is all about identifying characteristics of your recipients that are relevant to the [...]
If you have ever tried to insert special characters into your email marketing content, you already know what a pain it can be to search online and copy/paste the symbol [...]
Creating the perfect email campaign consists of many stages; choosing target audiences, gathering information the audience will find valuable, crafting your message – the list goes on and on. But [...]
Mistakes happen. To err is human. It was an honest mistake. While all these phrases about mistakes are true, when it comes to email marketing, we think it’s best to [...]
Note: This article involves creating rollup fields. Rollup fields were introduced in CRM 2015. If you require any assistance with setting these up, please contact your CRM administrator or partner. [...]
Sixty percent of high school seniors are more likely to consider higher education institutions that use digital communications, according to a Ruffalo Noel Levitz survey. For higher education institutions, that [...]
There are several benefits to using an Email Service Provider (ESP) – and specifically ClickDimensions – for marketing automation and bulk emails. Some of the reasons are obvious and others [...]
Recently, many of our customers have been asking how to set up a double opt-in process for subscription management. It is a requirement for email marketing in many countries, but [...]
Depending on the kind of content that you include in your emails, there may be times when you want to send an email that displays example code within the email's [...]
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