Like your plumber on Facebook? Why not?
Driving down the road the other day I was compelled to stop and snap the photo below. It is not the best resolution but you can tell that it is [...]
Twitter Analytics with Excel
File this one under “interesting tools for marketers”: A few months ago, Microsoft released a free sample Excel application called “Analytics for Twitter” that uses PowerPivot, a new feature of [...]
Early thoughts on Pinterest and why we think it matters for marketers
The latest social networking phenomenon, Pinterest, is growing like a weed. To get a feel for its trajectory take a look at this TechCrunch post and accompanying infographic depicting the [...]
The ClickDimensions Social Dashboard in Dynamics CRM 2011
When we designed ClickDimensions web tracking we put a lot of thought into how best to model the data and what data points to provide. For example, We created a [...]
ClickDimensions Profile Pages – Social data in CRM
Update: As of October 2014, the LinkedIn connector is no longer available because LinkedIn has limited their API access. Users of ClickDimensions are aware that we have a profile [...]
Using LinkedIn ads to target group members
Last week LinkedIn made a change to their ad platform to allow targeting by group membership. Yes, that is right, targeting by group membership. Think about what that means. The [...]
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