How B2B Marketers Can Get Started with SMS Marketing
My mother-in-law recently pointed out to me that in the eight years that her son and I have been married, she has never talked to me on the phone. While [...]
Communicating in the Aftermath of Hurricane Florence: NC Realtors and ClickDimensions SMS
The predictions were dire as Hurricane Florence approached the coast of the eastern United States. As is typical with most hurricanes, life-threatening storm surges, high winds and massive flooding were [...]
6 Tips for SMS Marketing Success
How much time on average do people spend on their smartphones every day? The answer varies widely from one study to another, but estimates range from 2.5 hours to five [...]
How to Use Campaign Automation for SMS Subscription Management
SMS is one of the fastest marketing channels available today. With no spam or other email filters to contend with, messages arrive on mobile devices within a few seconds of [...]
Text Me: 8 Ways to use SMS with Your Customers
It’s no secret that consumers and marketers today love email. But with an open rate of 98 percent, according to Mobile Marketing Watch, SMS messages can give email some serious [...]
Mobile Marketing: 3 Key Considerations
Smartphone and tablet owners spend nearly three hours on average staring at these devices every day, according to digital analytics firm Flurry. And research from Ericsson indicates that by 2020, [...]
Reminder: New Provisions to Canada’s Anti-Spam Law (CASL) Take Effect in 2017
Are you located in Canada or do you send emails or text messages to people that live or work there? If so, you should already be familiar with Canada's Anti-Spam [...]
Driving Fan Engagement with ClickDimensions
All of the recent hype around the "The Big Game" made me think about sports marketing, fan engagement and how teams can turn their fans into brand ambassadors. So let's [...]
Add Value to Your Company Using SMS Marketing in 8 Easy Steps
SMS messages are an effective marketing tool that your company should utilize. You want your SMS messages to be as effective as possible. The value these add to your marketing [...]
Canada’s Anti-Spam Law (CASL) to take effect on July 1
Canada's Anti-Spam Law (CASL) was passed in December 2010, and will go into force on July 1, 2014. CASL will require businesses to obtain either express (opt-in) or implied consent [...]
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