Are you an HTML guru? If so you may not need our latest feature: the block editor. What we have found is that most users struggle with email template creation. Many email creation tools force marketers to understand and be able to edit HTML code. Our new block editor solves this problem. The block editor allows marketers to create emails one block (i.e. section) at a time without having to get into the mechanics of HTML. Here's how it works:

When you create an email template you have the choice to use the block editor. You then choose a starting layout which you can edit along the way…

Once you have chosen a starting layout you may work on one block at a time. Let's start by adding in a header graphic. We tell the editor we want the block at the top to just contain an image…

Then we are prompted to select the image we want to use…

We click the save button and our image is placed neatly in the top section…

That was easy. Now, let's move on to the next section. We'll add another block below the header so we can feature three items…

And let's make sure the width is what we want it to be…

Now we will add text with an image above it…

Select the image, type your text and you're done…

Now, let's put a border around the block…

But, we decided that we only wanted two cells under the header so we just remove one. No problem…

Then we wanted to lock certain blocks so we can let our sales team use the templates without allowing them to modify certain blocks…

You probably get the idea now; Point, click, market. It really is that easy. Happy marketing!